3M Wraps at the ESPN Summer X Games

Three shops partake in live demos in Minneapolis.

Big Picture

As part of its “Wrap Your Ride” campaign, 3M brought in three local installers to do live wrap demos on a Toyota Tundra at the 2017 ESPN Summer X Games, held in July in Minneapolis. Brand Ink, Creative Color, and FlipSide Graphics provided wraps printed on each shop’s HP Latex printer: a 570, 360, and 26500, respectively. Materials used included 3M Wrap Film Series 1080, 3M Opaque Graphic Films, 3M Print Wrap Film IJ180mC, and 3M Scotchlite Print Wrap Film 780mC-10R. More than 100,000 people attended the games.

View more from this Big Picture issue